Tag Archives: The Fault in Our Stars

Will Hollywood learn from The Fault in Our Stars?

Posted on June 9, 2014 by Chris Dorr

In June of 2012 I wrote Another Crack in the Mass Media Wall, a post that detailed how Lionsgate effectively used social media for the first time to get a huge opening weekend for The Hunger Games. It is worth … Continue reading →

Posted in Distribution, Hollywood, Innovation, Internet, Marketing | Tagged , , , , , , , , | 12 Comments