Tag Archives: independent film

The Audience Fund for Indie Film

“If you’re gonna make it, LEARN HOW TO SELL IT!” Bob Lefsetz Platforms, like Kickstarter, IndieGoGo, VHX, Vimeo, Tugg and YouTube are designed for indies who are prepared to reach their audience through “direct distribution”. It is not the responsibility … Continue reading

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The Indie Film World Needs 100 Amanda Palmers

The challenge presented to each indie filmmaker is the same. How do I get my work discovered? Typically, an indie film travels to success with the aid of a small group of usual suspects.  The 2012 version of that trip … Continue reading

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Two Distribution Scenarios for Successful Indie Films

Here are two scenarios. Scenario A Your film gets into Sundance. Audiences love it and distributors swarm all over you.  The film gets nominated for multiple Academy Awards and it grosses over $20 million dollars. You never get a dime. … Continue reading

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The Denial at the Heart of Indie Film

It is almost a cliché it is so true. The Internet changes every part of the media world. No media creator or company escapes from this reality.  There are two groups of people within this world. Those who deny the … Continue reading

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Have a Great Song, a Great Film? Give it Away for Free

All artists should give away some of their work as part of their business model. Continue reading

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The Movie Theater in Our Heads

We are in the middle of the competitive season, as the build up to the Super Bowl and the Academy Awards plays across our many screens.   We are constantly reminded about the winners and losers amongst the football and movie … Continue reading

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Filmmakers: Gather Your Audience Early and Often

Film festivals have long been powerful tools for indie filmmakers who seek audiences for their films. They serve as launching pads for that elusive big distribution deal that catapults an obscure filmmaker and unknown movie to fame and (sometimes) fortune.  … Continue reading

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You Need to Build a Database of Your Followers

Over the past two weeks I have had the chance to meet with some smart filmmakers and discuss how they might better think about and build their audiences.  And today, while catching up with my reading I had the good … Continue reading

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The Film Experience Hackathon (and why you should attend)

Yesterday my twitter feed brought news of an event taking place on October 13-14 in NYC that anyone interested in film should attend.  As described on its web site: The Film Experience Hackathon is a weekend-long event whereby hackers, filmmakers … Continue reading

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A Cartoon Shows Filmmakers The Right Social Media Strategy

Sheri Candler wrote a post aptly titled,  “Are you brave enough to shun social media?”  It is a must read for any filmmaker. Sheri develops and executes effective marketing campaigns for movies and works to help film artists gather their … Continue reading

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