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Category Archives: Hollywood
As Social Media Marketing Increases, Will TV Ads Decline?
Tweet “What is originality? To see something that has no name as yet and hence cannot be mentioned although it stares us all in the face. The way men usually are, it takes a name to make something visible to … Continue reading
Posted in Advertising, Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media
Tagged ads, digital tools, experiences, Hollywood, innovation, internet, networks, Prometheus, social media, The Hunger Games, user experience
4 Comments
Two Models For A Movie Hackathon
Tweet The month of October will feature two movie hackathons, one in New York, the other in Los Angeles. Bond Strategy and Influence is hosting The Film Experience Hackathon which takes place this coming weekend, October 13-14 in New York. … Continue reading
Posted in Hollywood, Innovation, Internet
Tagged digital tools, filmmakers, Hollywood, innovation, internet, networks, Steven Johnson, technology
2 Comments
Who Are Those “People With The Algorithms”?
Tweet I am continually fascinated by what mass media business leaders think about the Internet. This was brought into relief for me recently while I was reading Steven Johnson’s new book, Future Perfect: The Case For Progress In A Networked … Continue reading
Posted in Distribution, Hollywood, Independent Film, Innovation, Internet
Tagged digital tools, filmmakers, Future Perfect, Hollywood, innovation, internet, James Schamus, software, Steven Johnson, technology, user experience
1 Comment
MoviePass: Who Needs Permission?
Tweet MoviePass, the movie subscription service, today announced a new feature that will vastly increase their subscriber base. A detailed description of this new feature can be found here. Following is my short summary. MoviePass offers a monthly subscription plan … Continue reading
Posted in Distribution, Hollywood, Marketing, Mobile, Movie Theaters, Social Media
Tagged digital tools, filmmakers, innovation, internet, networks, social media
22 Comments
The Film Experience Hackathon (and why you should attend)
Tweet Yesterday my twitter feed brought news of an event taking place on October 13-14 in NYC that anyone interested in film should attend. As described on its web site: The Film Experience Hackathon is a weekend-long event whereby hackers, … Continue reading
Movie Theaters Should Think Like Netflix
Tweet This piece appeared on the Future of Film blog in April of 2011 and was by far the most successful post (measured by traffic, comments, tweets and likes) during the blog’s first year of existence. It is a “what … Continue reading
Posted in Distribution, Hollywood, Innovation, Internet, Movie Theaters, Social Media
Tagged digital tools, filmmakers, Hollywood, independent film, innovation, internet, social media, technology
6 Comments
Movie Theaters: The Last Unconnected Screen
Tweet We are in the midst of a vast transformation driven by the Internet that is radically changing how we view visual entertainment. Every screen we use daily, be it a smart phone, a computer, a tablet or a TV … Continue reading
Posted in Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media
Tagged connected, innovation, internet, movie theaters, screens
5 Comments
Another Crack in the Mass Media Wall
Tweet Our mass media ecosystem relies on a constant flow of money to sustain itself in its present form. This flow of money comes from many directions, including but not limited to TV advertising revenue, basic and premium cable subscriber … Continue reading
Posted in Advertising, Distribution, Hollywood, Innovation, Internet, Marketing
Tagged commercials, Fast Company, Hollywood, innovation, internet, mass media, networks, Prometheus, social media, The Hunger Games, Tim O'Reilly, TV
16 Comments
Is UltraViolet The Future Hollywood Needs To Find?
Tweet If someone were to have told you a few years ago that New York’s Metropolitan Opera would become a model for digital innovation, you would probably have laughed. Yet, that is what it has become. You might say that … Continue reading
Posted in Distribution, Hollywood, Innovation, Internet
Tagged innovation, internet, Metropolitan Opera, Steven Johnson, technology, UltraViolet
10 Comments