Category Archives: Movie Theaters

As Social Media Marketing Increases, Will TV Ads Decline?

“What is originality?  To see something that has no name as yet and hence cannot be mentioned although it stares us all in the face.  The way men usually are, it takes a name to make something visible to them.” … Continue reading

Posted in Advertising, Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media | Tagged , , , , , , , , , , | 4 Comments

MoviePass: Who Needs Permission?

MoviePass, the movie subscription service, today announced a new feature that will vastly increase their subscriber base.  A detailed description of this new feature can be found here. Following is my short summary. MoviePass offers a monthly subscription plan priced … Continue reading

Posted in Distribution, Hollywood, Marketing, Mobile, Movie Theaters, Social Media | Tagged , , , , , | 22 Comments

The Film Experience Hackathon (and why you should attend)

Yesterday my twitter feed brought news of an event taking place on October 13-14 in NYC that anyone interested in film should attend.  As described on its web site: The Film Experience Hackathon is a weekend-long event whereby hackers, filmmakers … Continue reading

Posted in Hollywood, Independent Film, Innovation, Internet, Movie Theaters, Social Media, Storytelling | Tagged , , , , , , , , | 1 Comment

Movie Theaters Should Think Like Netflix

This piece appeared on the Future of Film blog in April of 2011 and was by far the most successful post (measured by traffic, comments, tweets and likes) during the blog’s first year of existence.  It is a “what if” … Continue reading

Posted in Distribution, Hollywood, Innovation, Internet, Movie Theaters, Social Media | Tagged , , , , , , , | 6 Comments

Movie Theaters: The Last Unconnected Screen

We are in the midst of a vast transformation driven by the Internet that is radically changing how we view visual entertainment.  Every screen we use daily, be it a smart phone, a computer, a tablet or a TV is … Continue reading

Posted in Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media | Tagged , , , , | 5 Comments