Tag Archives: Hollywood

Film in the Future and Fan Uploaded Content

I recently did a radio interview with Spark, hosted by Nora Young, on CBC Radio One. If you live in Canada you can hear it today at 1PM NT or you can hear it now on the Spark blog under … Continue reading

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Will Hollywood learn from The Fault in Our Stars?

In June of 2012 I wrote Another Crack in the Mass Media Wall, a post that detailed how Lionsgate effectively used social media for the first time to get a huge opening weekend for The Hunger Games. It is worth … Continue reading

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Movie Piracy: Surprising Tips from a Hollywood Insider

My recent post, The Movie Studios: Blinded by Piracy, generated many public and private comments.  One very smart one came in an email from a highly placed executive within the movie and television business. He has allowed me to quote … Continue reading

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The Movie Studios: Blinded by Piracy

When a bull enters the ring, the matador pulls out a red cape and waves it in front of his eyes.  Predictably the bull goes mad and charges toward the cape.  He leaves all his better instincts behind.  We all … Continue reading

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Pay by the Size of the Screen? Not Likely

This was recently reported by Variety. “DreamWorks Animation chief Jeffrey Katzenberg thinks the windowing model of feature films will become a “pay by the inch you watch.” During the Entrepreneurial Leadership in the Corporate World panel at the Milken Global … Continue reading

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When TV Viewers Get Control

Netflix released the second season of the House of Cards Friday February 14, 2014.  All thirteen episodes were immediately available. My wife and I viewed 5 of them in one afternoon.  We plan to complete the season within the next … Continue reading

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We Own Our Own Copyrights

The simplest distinction often tells us all we need to know.  In the music and film worlds there are artists who own the copyrights to their work and those who do not.  The music industry just honored Paul McGuiness, the … Continue reading

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The Movie Theater in Our Heads

We are in the middle of the competitive season, as the build up to the Super Bowl and the Academy Awards plays across our many screens.   We are constantly reminded about the winners and losers amongst the football and movie … Continue reading

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Will Half of TV Melt Away?

Television shows have always worked as a binding agent in American culture since they exploded onto the scene in the 1950’s.  Gathering around the tube to witness a live event or a popular show on the night when a new … Continue reading

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As Social Media Marketing Increases, Will TV Ads Decline?

“What is originality?  To see something that has no name as yet and hence cannot be mentioned although it stares us all in the face.  The way men usually are, it takes a name to make something visible to them.” … Continue reading

Posted in Advertising, Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media | Tagged , , , , , , , , , , | 4 Comments