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Category Archives: Television
The Memo Deep Inside HBO
Tweet Deep inside HBO’s New York offices is a memo that was originally created 5 years ago. Each year it gets updated with new numbers and projections. This document is controlled by its corporate strategy group and it lays out … Continue reading
Posted in Distribution, Innovation, Internet, Television, Uncategorized
Tagged digital tools, HBO, innovation, internet, mass media, networks, technology, TV
2 Comments
At the Olympics, NBC Brings Us Survivor: We Really Want the Super Bowl
Tweet The Super Bowl shows us every year that no matter how “new” media advances in our lives, there is nothing like a live sporting event to get us to gather around the old fashioned TV and have a great … Continue reading
Posted in Advertising, Distribution, Innovation, Internet, Marketing, Social Media, Television
Tagged ads, commercials, internet, London 2012, media, NBC, Olympics, Survivor, TV ads, tv spots
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